Berd Bear Animated TV Series
The teddy bears from Berd, known as the Berd Bears, are a REALITY!
The women in the Berd Womens Resource Center Foundation have worked hard to bring the characters from KassArt's drawing board to life. These five characters- Archo with his sidekick Meghu, Arsho with her friend Titer and the bad guy Gargar, are going to raise the level of environmental awareness among the smallest kids: Don't litter, don't waste water or electiricity, plant trees, etc. Armenian kids don't get this education in the schools, at home, and not on the TV. We need to start somewhere, so we are starting with Archo and Arsho and their friends. And when every little kid sees these characters on TV every week, then they will want to have one of these characters themselves- and that creates jobs in Berd and elsewhere.
This is a win4 project- A win for the education of Armenian kids. A win for the environment in Armenian. A win for job creation among women in the regions of Armenia. A win for the future of Armenia.
You go, Archo!
Last Updated (Wednesday, 26 October 2011 04:31)
Campaign for new big cat enclosureYerevan Zoo approached Homeland Handicrafts ten days ago and asked if we could supply goods to a Yerevan Zoo shop at the Marriott Hotel. Because the profits from the shop are to go towards the construction of a new spacious enclosure for large cats, they wanted products with the lion and tiger theme. Quite the challenge at such short notice! Yet on September 5th the shop quietly opened with tiger and lion magnets from the House of Hope and Faith in Kapan and lion key tags from the Goris Womens Resource Center. In addition, there is a large selection of other Homeland Handicraft items like our classic Berd teddy bears, wooden pegboards from Goris, and much more. Have a look in the shop, support the big cats! Pictures of the shop can be seen on the Homeland Handicrafts page on Facebook. Bears from BerdA few months ago, a Peace Corps Volunteer encouraged Homeland Handicrafts to make a visit to Berd, the city on the other side of the mountain at the end of the road in outer Tavush Province, some nine kilometers from the Azerbaijani border. Little did I know that we were about to embark on one of the biggest handicraft adventures in our history. At the first meeting, the ladies in Berd showed me a teddy bear- a gorgeous teddy bear of very high quality. This was the start of what is fast becoming a project that we can 'bearly' keep up with. The orders are steadily trickling in! For us, the joy is not only the fact that these are fabulous bears, but that we are providing work to several women in Berd who have not earned a penny of their own in ten years. They lived off of pensions, sons and husbands working in Russia, and their vegetables gardens. They are so proud that they are earning their own money now. Our hats go off to Anahit and John up in Berd who are the driving forces behind the Berd Womens Resource Center Foundation, whose members produce the bears. Please contact us if you want more information, or would like to support Homeland Handicrafts or the Berd Womens Resource Center Foundation. Last Updated (Monday, 27 June 2011 11:03) Exquisite embroidery from Vayots DzorWhen Homeland Handicrafts visited Vayk, Getap and Artaboynk in Vayots Dzor a few months ago, we were surprised by such a rich tradition of high quality embroidery in these small villages. Middle men representing buyers from abroad were paying them pittance to do long hours of intricate embroidery work, they said, so we decided to take the technique and put it on a different product that could be sold at a lower price in the market. With a 20 cm x 20 cm swatch of embroidery taking some 17 hours of eye-straining work to make, these are still not cheap items. But the quality of them makes them worth every dram. Give these women a break, give your sofa or bed a splash of luxury. Last Updated (Tuesday, 22 March 2011 13:08) About UsHomeland Handicrafts is an entirely voluntary organisation dedicated to creating jobs through the development of a new generation of Armenian handicrafts using traditional materials and techniques. The focus will be on women in rural areas. Last Updated (Tuesday, 22 March 2011 13:09) |








